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news World news Politics Business Sports Entertainment Health Tech science Travel Weather Local news Browse Video Photos Community Today Show Nightly News Dateline NBC Meet the Press MSNBC TV The great race to infiltrate the casual space Publishers developers scrambling to snack on a rapidly expanding market Bob Riha Nintendo via AP file Dorothy Ayer right from Glendora Calif. takes a break from shopping to play Tiger Woods PGA Tour for the Wii at the Westfield Mall in Arcadia Calif. Other publishers are scrambling to clone Nintendo s triumph. By By Mary Jane Irwin MSNBC contributor It s still tough a year on to wangle a Wii. Nintendo may have cannily managed inventories but the persistence of premium pricing suggests the company has tapped a vein far broader and deeper than niche enthusiasms for most gaming hardware. It s opened gaming to a whole new casual audience. Nintendo has already sold more than million Wiis in the United States to date and has sold its concept to everyone from typical geeks and kids to retirement home residents. Now other publishers are scrambling to clone Nintendo s triumph and carve out their own slice of the casual gaming market. In May Ubisoft expanded its casual games division. In June Electronic Arts launched EA Casual Entertainment. Two months later it signed a seven year pact with Hasbro to create digital versions of its properties including the likes of Nerf Monopoly and Scrabble. Take Two created casual label K Play in September. Last November Majesco Entertainment announced a new casual studio. Kuju Entertainment s US branch will focus on casual games. Call it the casual gold rush. Even without formal announcements publishers and developers are repositioning their portfolios in the hopes of snacking on a rapidly expanding market. Any major publisher that s not building a casual business is behind says Tony Key senior vice president of sales and marketing at Ubisoft. There s little agreement however on what makes a casual game. The moniker describes everything from browser based versions of Bejeweled or Zuma to console titles like Wii Sports and Scene It. Like pornography you know it when you see it explains Majesco s executive vice president of operations Gui Karyo. Regardless of platform casual generally refers to bite sized games that are easy to pick up and play. They re titles that are often consumed in short bursts but their size betrays their longevity. A typical bout of Wii Tennis lasts a mere five to ten minutes but its possible to play it week after week without wavering. The definition is so vague that industry analysts can t even specify the size of the marketplace. The closest breakout they have tracks only online browser games estimated to hit million this year. Key says Ubisoft s casual business will account for more than the percent of its fiscal year end revenues he projected last July and the company will continue growing its casual offerings. Majesco has nearly clawed its way back to profitability reducing losses by percent thanks to . million copies of its hit casual Wii and DS game Cooking Mama. Despite the sudden success in this arena casual games aren t some sparkling new genre. The casual game has existed since Pong. The games industry and its non stop assembly line of World War II shooters simply forgot about everyone except to year old males. Now thanks to Xbox Live Arcade the Nintendo DS and the Nintendo Wii the focus has returned to serving everyone to reclaiming adult gamers who no longer have the time or the patience to battle through lengthy titles and to building games for other under served demographics. You can only sell so many products to the same customer says Chip Lange general manager of EA Hasbro Studio. The games industry has done a good job growing the core customer but when you start looking at the casual landscape you re really looking at everybody. In an effort to re focus on the casual gamer Electronic Arts recently completed the largest strategic reorganization Lange has seen in his year tenure at the company. Some of its early fruits include Boom Blox a casual game created by household brand Steven Spielberg and the first wave of Hasbro titles gracing consoles mobiles and online portals both unveiled in early February. Of course there s more at play than a larger demographic. Publishers don t want to admit to it but casual games offer significant financial incentives. Read They tend to be cheaper to manufacture hence less risky than core focused titles like Halo . A typical console title costs million to develop and needs to sell copies to be considered a success. By contrast a casual game costs under million and need only sell units. As soon as Nintendo s Brain Age and Microsoft s Geometry Wars proved that inexpensive easy to make games could succeed everyone has chased after a golden formula says Wedbush Morgan analyst Michael Pachter. Everyone is mimicking everybody else. The obvious side effect is a genre glutted with titles as publishers attempt to lay claim to the latest industry stake. Ubisoft itself is pumping out fitness titles like Quick Yoga Training and the recently announced pedometer equipped My Weight Loss Coach for the Nintendo DS in order to jump onto what it hopes will be a trend started by Wii Fit. Lange notes that the lower development costs of casual games make it easier for competitors to bring their own products to market and the competitive limits on pricing can put casual games in the same price category as other entertainment options like DVDs or a batch of music downloads. Click for related content Will Microsoft partner with Netflix Time to shape up Wii Fit is coming Sick of crunch Try a career in casual We have to start understanding what works says Lange. How do I make sure that a year old girl is going to spend her time playing Littlest Pet Shop instead of listening to her iPod ponders Lange. Big bucks ride on the answer. MSNBC Interactive Print this Email this MORE FROM GAMES Take Two rejects EA s takeover bid The great race to infiltrate the casual space Take Two rejects EA s takeover bid Top most anticipated games of Microsoft pulls plug on HD DVD players If next gen games are now then what s next Microsoft looks to community for new games Mind control Gaming headset will provide it Time to shape up Wii Fit is coming Will Microsoft partner with Netflix Playing the blame game Games Section Front Top msnbc.com stories Candidates face off in Ohio Sen. Byrd of W. Va. hospitalized Widespread power outages in Fla. U.S. home prices fall sharply Accused bank heist leader held NBC News highlights Where candidates stand Flying Squirrel Man One Day at a Time cast reunites Baby boomers bedroom challenges gadgets for busy parents MSN Tech and Gadgets Experts predict tech for the next years Movies and tech When classics go wrong Click here for justice Most popular Most viewed Candidates go on the attack in Ohio showdown UK paper Photo is of boy loved by Anne Frank Vote The Cleveland Democratic debate Britain rattled by earthquake Drug resistant TB spreading fast officials say Most viewed on msnbc.com Top rated Insurer fined M for dropping cancer patient Scientists find year old plaza in Peru Drug resistant TB spreading fast officials say Marines want probe of armored vehicle delay Woman charged in fatal Minn. school bus crash Most viewed on msnbc.com Most e mailed UK paper Photo is of boy loved by Anne Frank Britain rattled by earthquake Stop Is that poop on your lemon Antidepressants may not help many patients Ancient devil frog may have eaten baby dinosaurs Most viewed on msnbc.com RSS feeds on msnbc.com Add these headlines to your news reader Games Learn more about RSS Cover U.S. News Politics World News Business Sports Tech Science Entertainment Travel Health Blogs Etc. Weather Local News Newsweek Today Show Nightly News Dateline NBC Meet the Press MSNBC TV About Alerts Newsletters RSS Mobile Podcasts Site Map Help News Tools Jobs Contact Us Terms MSNBC.com MSN Privacy Legal Feedback Help More bang for yourbuck Posted in Sales tagged available cheap nintendo wii system belkin adapter wii hack best wii games buy guitar hero for wii buy nintendo wii carnival games wii cheap guitar hero cheap guitar hero ps cheap nintendo wii cheap nintendo wii console cheap nintendo wii for sale cheap nintendo wii games cheap ninteno wii cheap prices for wii cheap wii cheap wii bundles cheap wii console cheap wii consoles cheap wii games cheap wii games for sale cheap wii systems cheap wiis console nintendo wii copy wii games download wii games games for nintendo wii games for wii guitar hero guitar hero guitar hero guitar hero cheats guitar hero cheats for wii guitar hero cheats wii guitar hero for wii guitar hero for xbox cheap guitar hero songs guitar hero wii guitar hero wii cheats guitar hero cheap guitar hero cheats guitar hero controllers guitar hero for wii guitar hero for xbox guitar hero game guitar hero iii guitar hero iii cheap guitar hero iii for wii guitar hero iii wii guitar hero iii legends of rock wii guitar hero song list guitar hero songs guitar hero wii hack a wii hack the wii hack vc wii hack wii hack wii points hack wii virtual console hacks for the wii legend of zelda legend of zelda twilight princess legend of zelda twilight princess wii walkthrough legend of zelda wii manhunt wii hack new wii console on sale new wii games nintendo wii nintendo wii bundle nintendo wii bundles nintendo wii cheap nintendo wii console nintendo wii console for sale nintendo wii consoles nintendo wii consoles for sale nintendo wii for sale nintendo wii game system nintendo wii games nintendo wii guitar hero nintendo wii hacks nintendo wii in stock nintendo wii price nintendo wii release date nintendo wii sale nintendo wii sales nintendo wii system parental control for the wii hack princess zelda shop for cheap nintendo wii the legend of zelda top wii games uk cheap games for wii used nintendo wii games used wii games where can i buy guitar hero iii bundle cheap where can i find a wii game console for dirt cheap where is the sword for wii zelda wii wii bundle wii carnival games wii cheap wii cheats wii console wii console for sale wii console sale wii consoles for sale wii for cheap wii for sale wii game system wii games wii games for sale wii games on sale wii games rent for cheap wii guitar hero wii guitar hero wii guitar hero iii wii hack wii hack acceleration force wii hacks wii in stock wii nintendo wii on sale wii price wii sale wii sales wii tracker wii video games wii virtual console games wii virtual console hacks wii zelda wii zelda cheats wii zelda twilight princess hints wii zelda twilight princess walk through wii zelda twilight princess walkthrough wii zelda walkthrough zelda zelda cheats zelda for wii zelda hentai zelda movie zelda music zelda ocarina of time zelda phantom hourglass walkthrough zelda porn zelda theme zelda twilight princess zelda twilight princess wii zelda twilight princess wii walkthrough zelda walkthroughs zelda wii zelda wii cheats zelda wii walkthrough at pm by ranzuken Nintendo Wiis are becoming ever so popular with people buying them almost everyday. I go to walmart and I would see people purchase Wiis and Wii games everyday I would see them come out with Guitar Hero and other games like Zelda. There is a place where you can get Wiis cheaper than MSRP. It s called Amazon.com Check out some of the links I posted below for the best places to get a Wii for cheap. Nintendo Wii starting at Guitar Hero for the Wii starting at Legend of Zelda Twilight Princess starting at Permalink Leave a Comment Name required E mail required URI Pages AboutTeo Archives February January Categories free stuff Funny Stuff How To Make Money Sales Sheet Music Uncategorized Search Meta Log in Entries RSS Comments RSS Get a free blog at WordPress.com Design by Beccary Blog at WordPress.com .
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Recipient Email Where to get a Nintendo Wii cheap More bang for your buck
Tue, 26 Feb 2008 22:58:23 +0000
news World news Politics Business Sports Entertainment Health Tech science Travel Weather Local news Browse Video Photos Community Today Show Nightly News Dateline NBC Meet the Press MSNBC TV The great race to infiltrate the casual space Publishers developers scrambling to snack on a rapidly expanding market Bob Riha Nintendo via AP file Dorothy Ayer right from Glendora Calif. takes a break from shopping to play Tiger Woods PGA Tour for the Wii at the Westfield Mall in Arcadia Calif. Other publishers are scrambling to clone Nintendo s triumph. By By Mary Jane Irwin MSNBC contributor It s still tough a year on to wangle a Wii. Nintendo may have cannily managed inventories but the persistence of premium pricing suggests the company has tapped a vein far broader and deeper than niche enthusiasms for most gaming hardware. It s opened gaming to a whole new casual audience. Nintendo has already sold more than million Wiis in the United States to date and has sold its concept to everyone from typical geeks and kids to retirement home residents. Now other publishers are scrambling to clone Nintendo s triumph and carve out their own slice of the casual gaming market. In May Ubisoft expanded its casual games division. In June Electronic Arts launched EA Casual Entertainment. Two months later it signed a seven year pact with Hasbro to create digital versions of its properties including the likes of Nerf Monopoly and Scrabble. Take Two created casual label K Play in September. Last November Majesco Entertainment announced a new casual studio. Kuju Entertainment s US branch will focus on casual games. Call it the casual gold rush. Even without formal announcements publishers and developers are repositioning their portfolios in the hopes of snacking on a rapidly expanding market. Any major publisher that s not building a casual business is behind says Tony Key senior vice president of sales and marketing at Ubisoft. There s little agreement however on what makes a casual game. The moniker describes everything from browser based versions of Bejeweled or Zuma to console titles like Wii Sports and Scene It. Like pornography you know it when you see it explains Majesco s executive vice president of operations Gui Karyo. Regardless of platform casual generally refers to bite sized games that are easy to pick up and play. They re titles that are often consumed in short bursts but their size betrays their longevity. A typical bout of Wii Tennis lasts a mere five to ten minutes but its possible to play it week after week without wavering. The definition is so vague that industry analysts can t even specify the size of the marketplace. The closest breakout they have tracks only online browser games estimated to hit million this year. Key says Ubisoft s casual business will account for more than the percent of its fiscal year end revenues he projected last July and the company will continue growing its casual offerings. Majesco has nearly clawed its way back to profitability reducing losses by percent thanks to . million copies of its hit casual Wii and DS game Cooking Mama. Despite the sudden success in this arena casual games aren t some sparkling new genre. The casual game has existed since Pong. The games industry and its non stop assembly line of World War II shooters simply forgot about everyone except to year old males. Now thanks to Xbox Live Arcade the Nintendo DS and the Nintendo Wii the focus has returned to serving everyone to reclaiming adult gamers who no longer have the time or the patience to battle through lengthy titles and to building games for other under served demographics. You can only sell so many products to the same customer says Chip Lange general manager of EA Hasbro Studio. The games industry has done a good job growing the core customer but when you start looking at the casual landscape you re really looking at everybody. In an effort to re focus on the casual gamer Electronic Arts recently completed the largest strategic reorganization Lange has seen in his year tenure at the company. Some of its early fruits include Boom Blox a casual game created by household brand Steven Spielberg and the first wave of Hasbro titles gracing consoles mobiles and online portals both unveiled in early February. Of course there s more at play than a larger demographic. Publishers don t want to admit to it but casual games offer significant financial incentives. Read They tend to be cheaper to manufacture hence less risky than core focused titles like Halo . A typical console title costs million to develop and needs to sell copies to be considered a success. By contrast a casual game costs under million and need only sell units. As soon as Nintendo s Brain Age and Microsoft s Geometry Wars proved that inexpensive easy to make games could succeed everyone has chased after a golden formula says Wedbush Morgan analyst Michael Pachter. Everyone is mimicking everybody else. The obvious side effect is a genre glutted with titles as publishers attempt to lay claim to the latest industry stake. Ubisoft itself is pumping out fitness titles like Quick Yoga Training and the recently announced pedometer equipped My Weight Loss Coach for the Nintendo DS in order to jump onto what it hopes will be a trend started by Wii Fit. Lange notes that the lower development costs of casual games make it easier for competitors to bring their own products to market and the competitive limits on pricing can put casual games in the same price category as other entertainment options like DVDs or a batch of music downloads. Click for related content Will Microsoft partner with Netflix Time to shape up Wii Fit is coming Sick of crunch Try a career in casual We have to start understanding what works says Lange. How do I make sure that a year old girl is going to spend her time playing Littlest Pet Shop instead of listening to her iPod ponders Lange. Big bucks ride on the answer. MSNBC Interactive Print this Email this MORE FROM GAMES Take Two rejects EA s takeover bid The great race to infiltrate the casual space Take Two rejects EA s takeover bid Top most anticipated games of Microsoft pulls plug on HD DVD players If next gen games are now then what s next Microsoft looks to community for new games Mind control Gaming headset will provide it Time to shape up Wii Fit is coming Will Microsoft partner with Netflix Playing the blame game Games Section Front Top msnbc.com stories Candidates face off in Ohio Sen. Byrd of W. Va. hospitalized Widespread power outages in Fla. U.S. home prices fall sharply Accused bank heist leader held NBC News highlights Where candidates stand Flying Squirrel Man One Day at a Time cast reunites Baby boomers bedroom challenges gadgets for busy parents MSN Tech and Gadgets Experts predict tech for the next years Movies and tech When classics go wrong Click here for justice Most popular Most viewed Candidates go on the attack in Ohio showdown UK paper Photo is of boy loved by Anne Frank Vote The Cleveland Democratic debate Britain rattled by earthquake Drug resistant TB spreading fast officials say Most viewed on msnbc.com Top rated Insurer fined M for dropping cancer patient Scientists find year old plaza in Peru Drug resistant TB spreading fast officials say Marines want probe of armored vehicle delay Woman charged in fatal Minn. school bus crash Most viewed on msnbc.com Most e mailed UK paper Photo is of boy loved by Anne Frank Britain rattled by earthquake Stop Is that poop on your lemon Antidepressants may not help many patients Ancient devil frog may have eaten baby dinosaurs Most viewed on msnbc.com RSS feeds on msnbc.com Add these headlines to your news reader Games Learn more about RSS Cover U.S. News Politics World News Business Sports Tech Science Entertainment Travel Health Blogs Etc. Weather Local News Newsweek Today Show Nightly News Dateline NBC Meet the Press MSNBC TV About Alerts Newsletters RSS Mobile Podcasts Site Map Help News Tools Jobs Contact Us Terms MSNBC.com MSN Privacy Legal Feedback Help More bang for yourbuck Posted in Sales tagged available cheap nintendo wii system belkin adapter wii hack best wii games buy guitar hero for wii buy nintendo wii carnival games wii cheap guitar hero cheap guitar hero ps cheap nintendo wii cheap nintendo wii console cheap nintendo wii for sale cheap nintendo wii games cheap ninteno wii cheap prices for wii cheap wii cheap wii bundles cheap wii console cheap wii consoles cheap wii games cheap wii games for sale cheap wii systems cheap wiis console nintendo wii copy wii games download wii games games for nintendo wii games for wii guitar hero guitar hero guitar hero guitar hero cheats guitar hero cheats for wii guitar hero cheats wii guitar hero for wii guitar hero for xbox cheap guitar hero songs guitar hero wii guitar hero wii cheats guitar hero cheap guitar hero cheats guitar hero controllers guitar hero for wii guitar hero for xbox guitar hero game guitar hero iii guitar hero iii cheap guitar hero iii for wii guitar hero iii wii guitar hero iii legends of rock wii guitar hero song list guitar hero songs guitar hero wii hack a wii hack the wii hack vc wii hack wii hack wii points hack wii virtual console hacks for the wii legend of zelda legend of zelda twilight princess legend of zelda twilight princess wii walkthrough legend of zelda wii manhunt wii hack new wii console on sale new wii games nintendo wii nintendo wii bundle nintendo wii bundles nintendo wii cheap nintendo wii console nintendo wii console for sale nintendo wii consoles nintendo wii consoles for sale nintendo wii for sale nintendo wii game system nintendo wii games nintendo wii guitar hero nintendo wii hacks nintendo wii in stock nintendo wii price nintendo wii release date nintendo wii sale nintendo wii sales nintendo wii system parental control for the wii hack princess zelda shop for cheap nintendo wii the legend of zelda top wii games uk cheap games for wii used nintendo wii games used wii games where can i buy guitar hero iii bundle cheap where can i find a wii game console for dirt cheap where is the sword for wii zelda wii wii bundle wii carnival games wii cheap wii cheats wii console wii console for sale wii console sale wii consoles for sale wii for cheap wii for sale wii game system wii games wii games for sale wii games on sale wii games rent for cheap wii guitar hero wii guitar hero wii guitar hero iii wii hack wii hack acceleration force wii hacks wii in stock wii nintendo wii on sale wii price wii sale wii sales wii tracker wii video games wii virtual console games wii virtual console hacks wii zelda wii zelda cheats wii zelda twilight princess hints wii zelda twilight princess walk through wii zelda twilight princess walkthrough wii zelda walkthrough zelda zelda cheats zelda for wii zelda hentai zelda movie zelda music zelda ocarina of time zelda phantom hourglass walkthrough zelda porn zelda theme zelda twilight princess zelda twilight princess wii zelda twilight princess wii walkthrough zelda walkthroughs zelda wii zelda wii cheats zelda wii walkthrough at pm by ranzuken Nintendo Wiis are becoming ever so popular with people buying them almost everyday. I go to walmart and I would see people purchase Wiis and Wii games everyday I would see them come out with Guitar Hero and other games like Zelda. There is a place where you can get Wiis cheaper than MSRP. It s called Amazon.com Check out some of the links I posted below for the best places to get a Wii for cheap. Nintendo Wii starting at Guitar Hero for the Wii starting at Legend of Zelda Twilight Princess starting at Permalink Leave a Comment Name required E mail required URI Pages AboutTeo Archives February January Categories free stuff Funny Stuff How To Make Money Sales Sheet Music Uncategorized Search Meta Log in Entries RSS Comments RSS Get a free blog at WordPress.com Design by Beccary Blog at WordPress.com .
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